June’s Journey, the world’s top grossing hidden object game, will launch a time-limited mystery adventure inspired by Universal Pictures’ Wicked

Berlin / California, 8 October 2025 - Playtika’s Berlin-based studio Wooga®, the developer behind the world’s No. 1* hidden object game June's Journey®, has collaborated with Universal Products & Experiences to launch a Wicked-inspired in-game collaboration this winter to coincide with the release of Universal Pictures’ Wicked: For Good, the epic conclusion to the global cinematic Wicked phenomenon. Wicked: For Good arrives in theaters everywhere November 21, 2025.

Taking place from 1 November 2025 until 31 January 2026, the time-limited Wicked mystery adventure invites players to step into the land of Oz as they play June’s Journey.

Players will follow a unique narrative in which protagonist June Parker enters the world of Wicked, uncovering secrets along the way. The collaboration will feature six scenes inspired by locations from Wicked including Emerald City, Munchkinland and Shiz University.

This collaboration represents a significant moment for Wooga, marking a deeper integration of film and gaming IP at a time when crossovers between entertainment mediums are increasingly in demand. This activation is an exciting step in Wooga’s strategy to grow the game’s universe and reach new audiences. By integrating Wicked’s iconic storyworld, Wooga is deepening the June’s Journey narrative while enabling fans to further explore their favourite characters and stories across multiple formats.

Dennis Korf, Managing Director at Wooga, says: “Storytelling has always been at the heart of June’s Journey, which is why this collaboration with Universal Products & Experiences and the world of Wicked feels like such a natural fit. June Parker is already known for uncovering mysteries through rich, character-driven narratives—and now players will experience that storytelling magic in the land of Oz. By blending two beloved worlds, we’re giving our players a chance to step into a spectacular cinematic universe while deepening the narrative possibilities within our game.”

The Wicked event storyline will be delivered through June’s Journey’s most popular event format, Memoirs, a player-favourite feature where participants collect packs containing snippets of June’s memories to complete albums and relive moments from June’s past. The event will also feature the iconic Wicked song “Defying Gravity,” giving players an immersive audio-visual experience as they explore Oz.

*June’s Journey has been the global #1 measured by consumer spend within the Hidden Object (Puzzle) Subgenre across Apple App Store & Google Play since April 2019, according to Sensor Tower.

About Wooga®
Founded in 2009, Wooga - derived from the words ‘World Of Gaming’ - is a market leader for story-driven casual games. Based in Berlin, around 300 employees from 50 different nations develop high quality games with engaging stories at the core of the experience. Wooga’s aim is to play a memorable and positive part in people’s lives and create joyful moments they look forward to playing everyday. Since late 2018 Wooga has been part of Playtika Holding Corp. For more, visit wooga.com.

About June’s Journey®
June’s Journey invites players to relax with a story of romance, intrigue, and mystery in a glamorous hidden object game straight from the roaring 20s. Players have the opportunity to step into the role of amateur detective June Parker and set out on a journey and escape to a bygone age as they search for hidden object clues, from the parlors of New York to the sidewalks of Paris.

About Playtika®
Playtika (NASDAQ: PLTK) is a mobile gaming entertainment and technology market leader with a portfolio of multiple game titles. Founded in 2010, Playtika was among the first to offer free-to-play social games on social networks and, shortly after, on mobile platforms. Headquartered in Herzliya, Israel and guided by a mission to entertain the world through infinite ways to play, Playtika has employees across offices worldwide. For more, visit playtika.com.

About Universal Pictures’ Wicked: For Good
Last year’s global cinematic cultural sensation, which became the most successful Broadway film adaptation of all time, now reaches its epic, electrifying, emotional conclusion. Directed by Jon M. Chu, the final chapter of the untold story of the witches of Oz begins with Elphaba (Oscar® nominee Cynthia Erivo) and Glinda (Oscar® nominee Ariana Grande) estranged and living with the consequences of their choices. When a girl from Kansas comes crashing into their lives, they will need to come together one final time, and truly see each other, if they are to change themselves, and all of Oz, for good.

About Universal Products & Experiences 

Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, as well as engaging retail and product experiences across our expansive global theme park destinations (for both owned and third-party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s lines of business include Consumer Products and Games, along with Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. More information is available at universalproductsexperiences.com.  

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